World-class smart pumps and pump systems come from Dortmund! So it's only logical that the strategic conception of Wilo's product campaigns is also created in the same city - because they now come from our pen, whether for the overarching Wilo Group or for one of Wilo's national companies. We are proud to design Wilo campaigns that are more creative, more digital and more measurable than ever before.

Business-to-business communication often plays by slightly different rules than B2C campaigns. But both target groups have one thing in common: they consist of people! And they react similarly to high-quality video material, playful approaches and a little wink. Namely positively!
So before we provided Wilo's customers directly with highly technical details, we played out highlight clips like in the Wilo-Stratos GIGA2.0 campaign, made them go through a digital question/answer game like in the "Which MAXO fits?" campaign or put the visual focus on e-sports like in the campaign for the Wilo-Stratos PICO plus for the German market.

Campaign communication the way we love it! We were allowed to develop the Wilo product campaigns from scratch, put a lot of brainpower into the idea approach, design all video and image creatives, write website texts and push the social performance campaigns into global target groups defined by us. Just once everything - wonderful!